In the era of digital information, language faced a gap which led to emptying it from its intellectual and civilized content and imposed it to huge challenges related to preserving the privacy of cultural identity, which was reflected in the educational, cultural and media content. In addition, language has been influenced by the repercussions of the Covid 19 pandemic where big challenges were imposed to language communication, language uses and language identity. Moreover, translation faced great deal challenges in an attempt to reduce the negative impacts of digitization. Hence such challenges had to be confronted through identity enhancement and raising cultural awareness.